3 Seconds Link

Start with a bold statement or a question that creates "mental friction".

To win those three seconds, you must move from to information : 3 seconds

Conversely, great leaders use a 3-second pause before responding to stress. This allows the rational prefrontal cortex to "catch up" to the emotional amygdala, preventing impulsive reactions. 3. How to Master the Hook Start with a bold statement or a question