The lyrics frequently reference high-end brands like Bugatti and Bulgari .
The official music video for by Arut and MORGENSHTERN was released on September 8, 2022 . The track is a high-energy collaboration that leans heavily into themes of extreme wealth, luxury lifestyles, and personal success. Production & Credits
At the time of release, Alisher MORGENSHTERN was one of the most prominent (and controversial) figures in Russian hip-hop, often noted in media for his "foreign agent" status in Russia. Arut, MORGENSHTERN - BUGATTI (Official Video, 2022)
The video was directed by (Romanov Production) and filmed in Dubai . Key production members included: Producer: Katya Kanel. Operator: Yuri Danilov. Costume Designer: Sashel Coco. Post-Production: Post Tribe. Key Lyrics & Themes
The song serves as a "flex" anthem, highlighting the artists' transition from modest beginnings to global success. The lyrics frequently reference high-end brands like Bugatti
MORGENSHTERN highlights that "freedom" is the most expensive thing he owns, even more so than the luxury items he wears.
Experience the high-luxury aesthetic of the official music video here: Arut, MORGENSHTERN - BUGATTI (Official Video, 2022) MORGENSHTERN YouTube• Sep 24, 2022 Production & Credits At the time of release,
Arut is a businessman and musician who has collaborated with several high-profile Russian-speaking artists.