The jingle has been a staple of Turkish pop culture since the brand's first television advertisement aired in . It is synonymous with the brand's signature "baby smell" and its mascot, the famous yellow chick. Key Details of the Jingle
Dalin Reklam Filmi - Banyoda Başladı 40 Yıllık Arkadaşlık! Bici Bici Yaparim Dalinle Mis Gibi
Dalin varsa benimle, bıcı bıcı eğlence (If Dalin is with me, bathing is fun) The jingle has been a staple of Turkish
The campaign was designed to make bath time fun for children and establish Dalin as the go-to "tear-free" shampoo. Dalin varsa benimle, bıcı bıcı eğlence (If Dalin
Bıcı bıcı yaparım, Dalinle mis gibi kokarım (I take a bath, I smell wonderful with Dalin)
The phrase "" is the iconic jingle from the commercials of Dalin , Turkey's leading baby care brand.
The first commercial was filmed in 1985 by advertiser Alinur Velidedeoğlu, with the jingle performed by a 12-year-old girl using a "childlike" voice.