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The text you are referring to is the training manual and script, originally published by Russell Brunson in 2011.

: The core strategy focuses on getting customers into a "free plus shipping" or low-cost trial that automatically rolls into a monthly subscription. Where to Find It

: A psychological technique used to transition from providing free value to making a paid offer.

: A word-for-word sales presentation script used to sell a $20–$50 per month continuity program.

Because this is a copyrighted training product from 2011, it is typically available through:

By Russell Brunson Copyright - 2011 В© Dotcomsecre...

The text you are referring to is the training manual and script, originally published by Russell Brunson in 2011.

: The core strategy focuses on getting customers into a "free plus shipping" or low-cost trial that automatically rolls into a monthly subscription. Where to Find It

: A psychological technique used to transition from providing free value to making a paid offer.

: A word-for-word sales presentation script used to sell a $20–$50 per month continuity program.

Because this is a copyrighted training product from 2011, it is typically available through:

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