: The documentary's release and its screenings in public squares became a major catalyst for the Nuit Debout ("Up All Night") protests against proposed labor law reforms in France in 2016.
The film centres on , former textile workers in Northern France who lost their jobs when LVMH moved production of Kenzo suits to cheaper markets. Living on just €400 a month and facing the loss of their home, they become the focal point of Ruffin's elaborate sting operation. Ruffin uses hidden cameras and undercover tactics to trick LVMH executives into providing the family with financial compensation and a permanent job. Key Themes & Social Impact Merci patron! (2016)
: The film faced significant hurdles, including the withdrawal of state funding and allegations that Arnault-owned media outlets, like Le Parisien, were barred from covering it. Reception and Performance : The documentary's release and its screenings in
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