A rate of 30 FPS is recommended for smooth playback.
Vertical (9:16) is the "proper" way to post to ensure it fills the entire screen.
To ensure your video file is posted properly on social media, you should follow these optimized specifications for the best visual quality and performance. Recommended Posting Specifications
Aim for 1080 x 1920 pixels for vertical content (like Reels or TikTok) or 1080 x 1080 pixels for standard square posts.