Who - Buys Vinyl Albums

: 65% of collectors buy records primarily to own a physical artifact , including the artwork and liner notes.

The profile of a vinyl album buyer has shifted significantly toward a younger, more diverse demographic, with and Millennials now being the primary drivers of the market. While traditional collectors remain active, recent data highlights that a substantial portion of these new buyers view records as physical artifacts rather than just audio formats—so much so that 50% of recent vinyl buyers do not own a record player . Key Buyer Demographics who buys vinyl albums

The market is currently dominated by major pop acts and classic rock: : 65% of collectors buy records primarily to