Start Small, Stay Small: A Developer's Guide To... Apr 2026

Innovation tokens are expensive. When you are a team of one, you cannot afford to spend your weekends debugging a beta framework or migrating your database.

Every new feature is a future maintenance burden. Say "no" to 90% of requests to keep the codebase lean and the UI intuitive. 4. Marketing is the Real "Hard Part" Start Small, Stay Small: A Developer's Guide to...

If you built a Shopify app, live in the Shopify forums. If it’s a tool for lawyers, find their specific Slack communities. Innovation tokens are expensive

We can focus more on the side or the marketing strategies for solo devs. Say "no" to 90% of requests to keep

Start Small, Stay Small: A Developer’s Guide to Solopreneurship

Building a plugin that imports CSVs into a specific CRM or an API that automates one niche compliance report.Look for "boring" problems in uncrowded niches. If a problem is too small for a VC-backed company to care about, it’s the perfect size for you. 2. Choose a Boring Stack